Drivers on demand: Tech startup Haul matches ‘gig’ drivers to fleets

August 22, 2020

Motor carriers are in a relentless cycle of recruiting and hiring drivers from the same CDL labor pool. This cycle may soon end, says a founder of a technology startup, who envisions the transportation industry using a shared workforce of drivers on demand.


“The direct hire is becoming a thing of the past in my opinion,” said Tim Henry, chief executive of Haul. “That is a big bold bet we are making.”

Haul is not betting on autonomous vehicle technology but an employment platform it developed to connect trucking fleets to CDL drivers. Haul is the employer of record for drivers using the platform, who it sublets to fleet customers on a short-term basis.