Recent shift in market conditions changing the driver pay conversation

August 31, 2022

During the first five years of his marriage, Rob Hatchett and his wife attended an annual marriage retreat where they received assignments to have conversations about a given topic, like money.

The same principle goes for driver pay, said Hatchett, president of Fleet Intel, a tool that helps carriers analyze and compare driver pay, benefits and other offerings.

In a TCA webinar titled “Is Raising Pay the Way to Boost Recruiting,” Hatchett’s top takeaway for carriers is to have regular conversations about driver pay packages, but more frequently than his annual marriage retreat. Hatchett, who has worked in driver recruiting for almost a decade, recommends carriers have a sit-down meeting among departments at least every six months to review market conditions, retention rates and other factors that contribute to driver pay rates.